Why SEO doesn’t rank highly against being memorable
At Search Engine Strategies Toronto, Mike had the privilege of being interviewed by Greg Jarboe of SEO-PR, a company focused on improving public relations through search engine optimization. It’s no surprise then that Greg asked Mike to explain why SEO actually hamstrings your ability to grow your business’s reputation, and therefore your search ranking.
In case you are wondering, Mike was referring to our HOW Design stunt which Aaron made into a cool video.
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4:43 pm
[...] onreact wrote an interesting post today onHere’s a quick excerptAt Search Engine Strategies Toronto, Mike had the privilege of being interviewed by Greg Jarboe of SEO-PR, a company focused on improving public relations through search engine optimization. It’s no surprise then that Greg asked Mike to … [...]
12:39 am
I really enjoyed your perspective on seo for business to business services. It’s so true – so many companies focus so exclusively on ranking highly in the search engines that they don’t think about what happens when someone actually lands on their site and the experience they have there. I wish you guys would have put up a visual of what your old site looked like compared with your new one… just a little hard to visualize in the video.