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July, 2008

The 5 pillars of customer experience

by Mike McDerment  |  July 8/2008  | 
The 5 pillars of customer experience

FreshBooks is in the experience business. If you are in the experience business (and I’d argue everyone is), you need to design great experiences for each axis of interaction that exists between people and your business. Where to start? Consider strategies for each of the five pillars of experience. User experience Whether you build consumer …



Social Media and the Web 7.04

by Saul Colt  |  July 4/2008  | 
Social Media and the Web 7.04

Being July the Forth, we at FreshBooks would like to wish all our friends in the union a very happy holiday. I believe it was President Thomas Whitmore that said “Fourth of July will no longer be known as an American holiday, but as the day the world declared in one voice: “We will not …




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