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A pretty cool way to win business

by Andy Haynes  |  September 2/2014  | 
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The Consistency Principle Angie, a freelance nutritionist, once came to me for advice on developing a relationship with the owner of a gaming company she’d met recently. Her goal was to eventually win the contract to plan the catered lunches that the company provided …



Virtual assistant: your secret weapon to scaling your business

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Virtual assistant: your secret weapon to scaling your business After almost five years, I recently reached an exciting, but scary stage in my content production business—the scaling stage. My scaling strategy involves building out a comprehensive marketing education …



6 ways your accountant can help you achieve your business goals

6 ways your accountant can help you achieve your business goals

Do you think of your accountant as just someone who you send your receipts and reports to at tax time? Do you limit your contact with your accountant to a few tiresome weeks in the spring? And then wait a year to speak …



Don’t Sweat It: Your ragtag marketing and branding

by Evan Horowitz  |  August 21/2014  |  , ,
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Business plans are overrated Do you feel guilty you’re not doing everything you think you “should” for your business? The Don’t Sweat It series is for you. You’ll get clarity about the best use of your time to grow your business faster …



5 ways to protect your business from hackers

by Guest Author  |  August 14/2014  |  ,
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5 ways to protect your business from hackers As an advisor at a privacy software company, I constantly see the damage that a hacker can have on a small business. Peter, a freelance translator, was one of those cautionary …



How to experiment with value pricing

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How to experiment with value pricing So how much is it going to cost me? I had just launched my accounting practice and was ready to show the world what debits and credits were truly made of. Yet while I had …



The real problem with a lot of proposals

by Andy Haynes  |  August 7/2014  |  ,
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The real problem with proposals Recently, at a business development conference, I ran into an old high school friend named John. While catching up over lunch he told me he’d spent ten years working for a large firm developing sales training programs. …



Negotiating is for women too

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Negotiation is for women too Years ago when I started freelancing, I found negotiating around money to be next door to impossible. I stammered, turned red, looked at the floor. I was afraid to ask for “too much,” afraid I would be …



Should you ever scare your clients?

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The two key emotions great presenters arouse in their audience Ben, a brand consultant, spent his first year in business busting his hump to drum up business. He managed to book lots of opportunities to present to …



When a vacation is good for business

by Mariellen Ward  |  July 24/2014  | 
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Do you find it hard to leave your business and enjoy a stress-free, relaxing vacation? It’s always hard to walk away from your business, especially if you’re a sole proprietor or running a small business. In this fast-paced, 24/7 digital world, it can …




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