Here is the lineup of free teleseminars in the FreshBooks "Build Your Business" Fall teleseminar series. Listen to the podcasts and get free access to experts who will help build your business. What could be better than that?!
Find referrals. Target referral markets. Motivate referrals.
John Jantsch is the author of the Referral Flood and twice voted best small business blogger by Forbes Magazine. John will teach you best practices that any web designer, consultant or service provider can use to help grow their business by generating referrals. John has joined us once before and we're delighted to have him back.
Why try PPC. How to get started. Write and organize ads.
Andrew Goodman literally wrote the book on paid search with "Winning Results with Google AdWords". When it comes to improving your chances of getting your service or business found online, he's the man in the know. In this teleseminar you'll learn how and why to set up a Pay-Per-Click advertising campaign. Get a firm understanding of the basics to creating and managing your ads.
Bidding strategies. Click fraud. AdWords Quality Score.
If you've ever run a pay-per-click advertising campaign before, you know how bidding strategies, click fraud and Google landing page quality guidelines can complicate your campaigns. Get clarity and succeed with Andrew's help.
Why analyze. Understand your data. Visitor segmentation.
One of the best things about having a website, is you can track your customers like never before. In this call we'll discuss why you should analyze your site traffic. The best method is to collect the data you need and what to do with that data. If you own a website and you don't track your stats we strongly recommend this call.
Move beyond ROI. Internal search. Funnel optimization.
So you're tracking visitors on your website and you have some concept on return on investment (ROI). Some might say ROI is the only result that matters but in this call we'll help you move beyond ROI, analyze click fraud, and optimize your conversion funnel.
Attract visitors. Understand search engines. Manage budget.
If you have a website, or you're building one, you will want to attract visitors interested in your products and/or services. Jen will help you understand how search engines can help, what the search engines look for on your site, what kind of changes you can make, and how to do it all on a budget. This call will cater to small business owners who are not necessarily web designers.
Link baiting. Viral marketing. Online reputation management.
Jennifer will focus on more advanced traffic drivers like viral marketing, link baiting, and online reputation management. This call will cater to small business owners who are not necessarily web designers.
User profiles. Persuasion architecture. Conversion rates.
Hands down, the world's foremost thinkers on converting website visitors into customers, Future Now Inc. has built a business around improving website ROI. Learn about persuasion architecture and the strategies Jeff's team uses to deliver results.
Meet deadlines. Reduce risk. Improve client satisfaction.
These things are hard to do but almost everyone manages software development projects in one form or another. Learn how to manage your projects better with Craig's help.
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