Here at SXSW it takes a lot to break through the excitement and the noise, there are so many things to check out and people to meet, so we try to be creative about getting noticed.  It meant our first day here at SXSW was a busy one! We had a jam-packed but …

One of the many blogs I follow, basically because it is so well done, is Idea Transplant, formerly known as Sticky Slides, by Jan Schultink. It is a blog …

Guest post by FreshBooks customer Jeremy J. Ulmer. Mistake#1: Not Planning & Scheduling Time To Focus On Sales. Solution: Create Time. Business owners and solo entrepreneurs who achieve extraordinary levels of sales success have days just as hectic as everyone else, right? Yet somehow they make selling a part of their daily or …

Work from the comfort of your own home. Set your own schedule. Choose the topics you want to write about it. Earn extra money on a per-project basis or as residual income for the rest of your life. The promises of content farms like

The internet split in half this week. Ok not really, but based on a series of blog posts by Fred Wilson, Rand Fishkin and Brad Feld there has been a lot of discussion around when a tech start-up needs to focus on Marketing or if at all. Each of these …

Discounts and special offers are a hot topic for marketers, they can improve sales but might compromise a brand. We’ve done a number of discount offers over the past few years, but recently, we tested them to see if it was worth it for our business over time. Why have a Discount Offer with SaaS? …

There are two things most people focus on when they talk about the risks and benefits of working for yourself — financial uncertainty and big financial success. Unfortunately, you typically have to get through the former before you can reap the big rewards. Those who run the company need their basic needs covered while they …

What do you do when a competitor can simply outspend you? Get creative! A month ago, we had the challenge of creating a stand-out experience at the Paypal Innovate Conference, where there would be lots of other companies with bigger budgets than …

FreshBooks once again made it down to SXSW Interactive, the Web industry’s biggest party. This year we were told to expect 12,000 attendees, which is a huge number of people to add to our dance card. We were faced with two choices: 24 hour dance marathon or think of creative ways to bring the …