We round up the best links we’ve clicked on this week.
Newsy and Resourceful
Highlyreco.com: Marc Andreessen’s Favorite Books
The folks from highlyreco.com put together a list of more than 80 books recommended by Marc Andreessen on Twitter. Considering the Netscape founder learned to program from a library book, it might be worth paying attention. (read – Google doc)
Crew: How finding the right community can help your creativity
“Real creativity is innovative. It’s disruptive. It challenges and changes the way we think about established ideas. But to get to that point, you need feedback. You need criticism.” (read)
Mitchell Harper on Medium: Do The Job Yourself Before You Hire Someone
“When you do the work yourself, you get a better understanding of not just the work that needs to be done, but also the right kind of person to do the job and what success means in that role, which in most cases comes down to 1 or 2 things being done really well.” (read)
Digital Doughnut: What’s missing from your marketing… Emotion
“we don’t always recall exactly what our friends said to us on an occasion but we do remember how they made us feel and that feeling lasts long after the moment has passed. That’s why as a smart marketer you need to start focussing your marketing and communication strategies at the customers emotions, not their rational logical brain.” (read)
By / About FreshBooks
Zach Mathew on Venture Beat: The way we evaluate developer performance is broken
“Having that collective ownership and accountability encourages developers to think creatively about the implementation and optimize for achieving the product goals, rather than just building solutions that are technically interesting.” (read)
A Little Levity 🙂
ICYMI: Our Posts This Week
- Creatives: Make Your Work Pop With a Stellar Online Portfolio
- 10 Good and Bad Things About Coworking
- Trades & Construction: Should You Go Into Green Home Construction?
- Pros and Cons of Going Into Business With Your BFF
Have a great weekend!