3 Mistakes Made Designing the FreshBooks iPhone App
December 6, 2012
Today Six Revisions published a post called Design Mistakes We Made in Our iPhone App written by FreshBooks Creative Director Jeremy Bailey and Product Manager Avrum Laurie.
If you’ve ever wondered what it’s like to design an iPhone app, you’ll really enjoy this. Here’s an excerpt:
At the outset of this project, we interviewed a number of existing FreshBooks customers to find out how they already use mobile in their daily lives, the problems they face, and what they’d like to see in an Invoicing App mobile experience.
The trends and insights we observed during these interviews ultimately informed a set of design principles.
Here’s one design principle we developed from our interviews…